YouTube & Web Trends: Find Trending Topics Before They Peak
Discover 100+ trending topics from YouTube and the web. Learn to identify viral trends early, understand why topics are trending, and create timely content that gets views.
Timing is everything on YouTube. Creating content about trending topics while they're still rising can dramatically boost your views and subscriber growth. OutlierKit's Trends Analysis tool monitors both YouTube and web trends, giving you access to 100+ trending topics with explanations of why they're trending and related keywords to target. Stop chasing trends after they peak—get ahead of the curve and be one of the first creators to cover emerging topics.
Step-by-Step Instructions
- 1
Click "Trends Analysis" in the left sidebar
- 2
Choose between "Web Trends" or "YouTube Trends" tabs
- 3
Browse the 100 trending topics automatically loaded
- 4
View each trend's category tags, "Why Trending" explanation, and Related Keywords
- 5
For YouTube Trends, check the Trend Score (higher = more trending)
- 6
Click "Show Details" to expand more information about any trend
- 7
Click "Refresh Trends" to get the latest trending data
Pro Tips
- Check trends daily to catch opportunities early
- Focus on trends that align with your niche—relevance matters more than trend score
- Use the 'Why Trending' explanation to understand context and create informed content
- Combine trending topics with evergreen content for maximum longevity
- Act quickly—trends have a limited window of peak interest
What is Trend Analysis for YouTube?
Trend analysis is identifying topics gaining momentum before they peak—catching a trend early can mean massive views versus being lost in copycat content.
- 1Trends emerge from news events, cultural moments, seasonal patterns, and viral social media posts
- 2The challenge: by the time most creators notice a trend, it's often already saturated
- 3Effective analysis monitors both YouTube-specific trends and broader web trends simultaneously
- 4Early identification gives you time to create quality content before competition floods in
The Hard Way vs The Easy Way
Without OutlierKit (The Hard Way)
- Check Multiple Platforms DailyManually browse Twitter, Reddit, Google Trends, YouTube Trending, news sites, and social media every day trying to spot emerging topics.
- No Context or ExplanationSee that something is trending but have no idea why, making it difficult to create relevant content or judge if it's worth pursuing.
- Miss the WindowBy the time you discover a trend through manual research, it's often already peaked—leaving you creating content for a declining topic.
- No Related KeywordsFind a trending topic but have no insight into which related search terms to target for maximum discoverability.
With OutlierKit (The Easy Way)
- 100+ Trends in One DashboardAccess both YouTube Trends and Web Trends in a single view, updated multiple times daily so you never miss emerging opportunities.
- "Why Trending" ExplanationsUnderstand the context behind each trend with clear explanations of why it's gaining momentum—essential for creating relevant content.
- Trend Scores for PrioritySee trend strength scores that help you prioritize which topics have the most momentum and potential.
- Built-in Related KeywordsEach trend comes with related keywords to target, helping you optimize your video for maximum search visibility.
How Pro YouTubers Do It
Check Trends Daily at the Same Time
Successful trend-chasers make it a morning routine. Consistency helps you spot patterns and react faster than competitors.
Look for Niche-Adjacent Trends
Don't wait for trends in your exact niche. Adjacent trends often present opportunities to bring your unique angle to a hot topic.
Move Fast on Rising Trends
Pro creators aim to publish within 48-72 hours of spotting a relevant trend. Speed matters more than perfection for trend content.
Combine Trends with Evergreen
The best trend videos tie trending topics back to evergreen value in your niche—they get initial traction and continue performing.
Real-World Examples
Tech reviewer spotted 'AI tools' trending upward
Created a 'Best AI Tools for Students' video within 48 hours of noticing the trend gaining momentum
Video got 100K views in the first week—10x normal performance—and continued ranking for months
Fitness creator saw 'walking pad' trending on web trends
Quickly produced a 'Walking Pad Desk Setup for Home Office' review connecting the trend to WFH audience
First-mover advantage led to brand deals and the video becoming the channel's most-viewed of the year
Common Mistakes to Avoid
Why it hurts: Off-topic trend content confuses your audience and hurts channel cohesion.
Do this instead: Only pursue trends that genuinely connect to your niche and audience interests.
Why it hurts: Trends have short windows. A 'good enough' video published quickly beats a perfect video published late.
Do this instead: Set a maximum turnaround time (48-72 hours) for trend content and stick to it.
Why it hurts: Without understanding why something is trending, you might create irrelevant or tone-deaf content.
Do this instead: Read the trend explanation carefully to ensure your content adds genuine value to the conversation.
Frequently Asked Questions
What's the difference between Web Trends and YouTube Trends?
Web Trends shows what's trending across the internet (news, social media, search), while YouTube Trends focuses specifically on what's gaining traction on the YouTube platform. Both can inform your content strategy.
How often are trends updated?
Trends are updated multiple times throughout the day to ensure you have access to the latest emerging topics and opportunities.
Should I only make videos about trending topics?
No, a healthy content mix includes both trending topics (for discovery and growth) and evergreen content (for long-term views). Trending content can bring new viewers who then explore your evergreen library.
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