The Try Guys YouTube channel analysis
The Try Guys is a YouTube channel with 7.9M subscribers and 3.0B total views. This analysis breaks down its outlier videos, content strategy, similar channels, growth.
Analysis generated with AI from public YouTube data. Revenue and valuation figures are estimates derived from public data, not financial advice.
The Try Guys channel stats
lifetime totalsOutlier videos
breakouts ≥1.5× recent median
Top videos
biggest ever
A highly successful, personality-driven comedy and lifestyle channel transitioning from a legacy ensemble brand into a structured multi-format network, sustained by high-performing food and baking IPs.
Niche & positioning
High-production-value ensemble comedy putting relatable creators into extreme, culinary, and experiential trial-by-fire scenarios.
Content strategy
Timeless, highly repeatable challenge formats and food-eating series dominate the library, supplemented by occasional life updates and pop-culture guest integrations.
Outlier playbook
the repeatable breakout formulaThe Try Guys break out when they put a proven channel franchise around a pre-sold, highly clickable curiosity: paranormal fear with creator-crossover guests, completionist travel/lodging, nostalgic chain-food endurance, or recognizable dessert/candy chaos. The strongest repeatable mix is: ensemble Try Guys or Keith + an exhaustive challenge + a familiar mass-interest subject. Examples from the data: “Try Guys Try Ghost Hunting feat. Sam & Colby and Project Fear,” “I Stayed At Every Themed Hotel,” “Keith Eats Everything At Chuck E. Cheese,” “Keith Eats Everything At 7-Eleven,” “Keith Eats Everything At Dollywood,” and “Try Guys Make Cookie Cakes/Kit Kats Without A Recipe.” The hook is not jus
[Try Guys/Keith/I] + [completion verb: Try / Stayed At Every / Eats Everything At / Make] + [specific, recognizable hook: Ghost Hunting / Themed Hotel / Chuck E. Cheese / 7-Eleven / Dollywood / Kit Kats / Cookie Cakes] + [franchise or guest enhancer: Without A Recipe / feat. Sam & Colby and Project
- 1Pick a topic with built-in search/click appeal and nostalgia: haunted investigations, themed hotels, amusement parks, or iconic foods/brands like Chuck E. Cheese, 7-Eleven, Dollywood, Kit Kats, and co
- 2Attach it to one of the channel’s proven breakout formats: ‘Try Guys Try’ for scary or experiential adventures, ‘I Stayed At Every’ for travel/lodging completionism, ‘Keith Eats Everything At’ for cha
- 3Make the premise exhaustive or extreme in the title and episode structure: every themed hotel, everything at the restaurant, a full ghost hunt, or making a recognizable item with no recipe.
- 4Use the right casting: full ensemble for paranormal, party games, and Without A Recipe; Keith as the lead for food endurance; bring major niche guests when they own the audience, especially Sam & Colb
- 5Package the video around visible payoff moments: fear reactions, hotel room reveals, Keith hitting the wall during a giant menu, or disastrous candy/cake builds judged at the end.
Performance drivers
Topic clusters
The audience is highly clustered around collaborative, personality-driven comedy, food challenges, and commentary, showing a very tight affinity for established YouTube creator networks.
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Frequently asked questions about The Try Guys
- How many subscribers does The Try Guys have?
- The Try Guys has 7.9M subscribers and 3.0B total views.
- What is The Try Guys's most popular video?
- “The Try Guys Get Their Bones Cracked”, with 27.0M views.
- What kind of content does The Try Guys make?
- Comedy & Lifestyle Challenges — High-production-value ensemble comedy putting relatable creators into extreme, culinary, and experiential trial-by-fire scenarios.
- What channels are similar to The Try Guys?
- Try Guys Game Time, try every day, JonnyCakes, Smosh Pit, Mythical Kitchen.
- How often does The Try Guys post?
- The Try Guys posts about 2.4 videos per week (~10.2 per month).
- How long has The Try Guys been on YouTube?
- The Try Guys has been active on YouTube for about 8.1 years.
How this analysis was made
- Source: public YouTube channel & video data (120 recent videos sampled).
- Outlier videos: uploads with ≥1.5× the channel's recent median views.
- Last updated: 7/9/2026.